Keeping track of every aspect of your business can be difficult. Sometimes it can feel like the business is running you instead of you running it.
Fortunately, there is a solution to this problem.
To get a handle on your business, you must focus on two things: marketing and innovation.
Generally speaking, business only has two important functions namely marketing and innovation. A business or brand is either busy creating something (innovation) or telling everyone about it (marketing).
When you focus on these two important things you free your mind and don’t compromise the productivity of your business.